A BLUNT TUSCAN FOR YOUR COPY
Dusting off boredom for businesses who want to prove to the world they are easy-going and chilled
What IS humour copywriting anyway? ᴸᴱᴬᴿᴺ ᴴᴱᴿᴱ
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What IS humour copywriting anyway? ᴸᴱᴬᴿᴺ ᴴᴱᴿᴱ 〰️
Writing content for those who are better than they sound
I know what it feels like. You know you’re good at your job, maybe even damn good but you don’t know how to show it.
Maybe it’s because you are an introvert like me. But we introverts are mostly chilled and easy-going and people might come to love us if they knew us better. And if they love us, they love what we do and offer. In the end, it is always about selling yourself first, right?
Since, however, not everyone has the gift of the (written) word, you need someone to do that for you.
Yes, you already got it: that’s where I jump in (I knew we would go along!).
Take a look at the services below to get a better idea of how I can help.
Let’s get in touch and in a few months, you might think about me when they play “Till There Was You” by the Beatles. And that is because you might actually have the time to go out and hear bells ringing and birds winging.*
So, imagine where you could be in a year:
Surrounded by customers you adore and who adore you, who actually open your newsletters and leave nice feedback on Yelp and stuff.
Word of mouth will spread, your client pool will grow and acquisition will never drive you crazy again. Sounds good?
*no, I’m not that old but I love them anyway.
“Interesting, at times touching. You can feel her sense of humour and the deepness of her soul”
Helga Marcks
“I nearly fell off my chair laughing”
Kerstin Kummer
“Excellent & very demanding in her work, direct in what she wants and fulfilling in goals and challenges”
Nivaldo Cunha
“Katharina was great, she is always with Customers best interest as a focus and has been a valuable asset in my company, dealing with a challenging Market”
Alexis Tepelos
What's on the menu
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What's on the menu ⇩
Spice it up, Kate
If website copy’s not scintillating, it ain’t captivating.
Let me make your landing pages, sales page and about pages sizzle with messaging that has readers whoop whooping…
“wow, I like these guys”.
You can choose between 3 levels of spiciness:
mild 🌶️
Medium 🌶️🌶️
HOT! 🌶️🌶️🌶️
From Blob to Blog
Oh, my…people blog like it’s 2010. No, thanks.
And yet, blogging remains the best way to spread your voice. Right after podcasts, but requires much less time and effort.
Readers expect authentic, riveting, and useful blog content. Blog articles help your business climb the ranks in Google Search and be found by potential customers. And that way you increase conversion and build loyalty.
Let’s take your blog and turn it from a shapeless mass people run away from, into a showcase window to be proud of.
Wait, what??
Imagine: a client bought one of your products a year ago and never opened any of your newsletters again.
Right, you don’t need to imagine that.
Reminding your clients you exist is not enough. You need titles that catch the eye, copy that actually mirrors who you are and why you are there long before people take out their credit card.
Let me help you with that. You sit down and have a tea*
*I say tea because I don’t like coffee
ABOUT TUSCANS AND BOXES
No one likes to be put in a box.
Let’s leave them to the cats.
Growing up in the outskirts of Florence, the cradle of irreverent and highly-educated people, I could never really feel part of the landscape with this German-looking face. And though I spent school break reading Cicero in a corner, my tongue got sharp soon and I had no intention of wasting it.
Here I am, thirty years and forty-three countries later to change things for you. The orange button is right under your nose and since it’s not made to launch a rocket, just click on it and see what happens.
So, how do
we proceed?
①
THE FIRST STEP
Send me a few words about you and tell me when you have some time to chat.
②
THE SECOND STEP
Let’s have the chat (AKA discovery call) so you can tell me about your needs and, well, aspirations.
③
THE THIRD STEP
It’s time to spice up! I will get you the first draft in a few days and we can take it from there.
Got questions
???
Got questions ???
FAQs
First things first! Let’s clear up some of the most common things people ask me about:
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Let’s start with saying what copywriting is: it means to produce copy (words) that is used to persuade the reader to take the desired action, be it through website content, blog posts, newsletters etc.
Humour copywriting is there to help businesses and freelancers grow through a new, informal approach using irony and fun. We had formality long enough in the history of mankind, clients know that. It’s time to finally relax.
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Just send an email and let’s keep it simple. The business world is already complicated as it is, innit?
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Yeah, I do love them but my mom never wanted small dogs. I could have talked about dogs and horses with The Queen all day long.
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Sure. Depending on the size of the project, we can talk about payment plans.
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Well, that depends on what you need. If you just need your website to be spiced up it might take a few days and I will need you to tell me about your business. If you are looking for a newsletter sequence, then we need to sit down and draw a battle plan. Let’s just get in touch and find out what can be done.
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Well, this is something I will explain in my blog better but let's say it has to do with the way you want concepts to be put. If you just want to show yourself as chilled and easy-going, you can go for mild. If you want something more direct and fun, choose medium. If you don’t mind being irreverent, choose hot.
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You will have to take my word for it but there are little sectors I did not work for or have been interested in. This is what you get when you are a curious and well-educated human being wanting to learn how a thermal sensor works or how long it takes to produce a cat carrier made of polyurethane. Don’t worry, though: I will not make you lose time with such questions. Unless you like to answer them.
Got questions
???
Got questions ???
Send it through
I’d love to hear from you! A funny joke, a cool collab, or a project inquiry.
Want to reach out about something else?
Send me an email and I’ll get back to you ASAP
What are you waiting for ?!
〰️
What are you waiting for ?! 〰️